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Diploma in Product Design with UX/UI Integration

City Colleges’ Professional Diploma
  • Designed to meet the needs of candidates who are currently working in design related fields
  • Starts September 2024
  • 10 weeks, 1 evening per week from 6.30 to 9.30pm
  • Lecturer: Tom Noone

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Price from €995
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Classroom

Study in a classroom environment one evening a week.
Price from €995
  • City Centre Location
  • Limited class size for great interaction
  • Starts September 2024
  • 10 Weeks, 1 evening per week
Pay in full & get €100 off listed price

Live Online

Live online training with real-time instructor-student interaction.
Price from €895
  • Live & fully online
  • Starting 8th May 2024
  • Archived for review
  • 10 Weeks, 1 evening per week
Pay in full & get €100 off listed price
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This course is and would like to up-skill in the area of product design or for someone who simply wants to try out a completely new area of learning.

On this course you will develop skills towards enabling you to bring new, innovative products to market, ultimately making life better, easier and more productive for customers who value a new way of doing things.

While there are no prerequisite skills for this course it will help to have some level of technical skills, and if possible, to be a creative thinker.

This dynamic and comprehensive product design course will immerse you into the creative and strategic processes involved in conceptualizing, developing, and optimizing tangible or digital products to meet user and businesses needs effectively.

As a product designer, you will learn to blend artistic innovation with practicality, employing various tools and methodologies to create solutions that resonate with users while aligning with brand objectives.

By course end, you will have gained a strong foundation in product design, blending aesthetics and functionality while mastering UX/UI principles for compelling, user-centric solutions.

This course is where creativity meets functionality, and where your designs have the power to shape meaningful user experiences.

Product Design Definition

Product design is the creative process of conceptualizing, developing, and optimizing tangible or digital items to meet specific user needs and enhance functionality. It encompasses a holistic approach, considering aesthetics, usability, and market demands. Product designers blend artistic innovation with practicality, employing various tools and methodologies to create solutions that resonate with users while aligning with brand objectives. Whether physical products or digital interfaces, product design seeks to enhance the overall user experience and address real-world problems through thoughtful and visually appealing design.

Module 1: Introduction to Product Design

  • Explore the fundamental principles of product design, understanding the importance of user-centric approaches.
  • Dive into case studies of successful product designs to analyse the factors contributing to their success.
  • Learn to identify and define user needs, setting the foundation for creating products that address real-world problems.

Module 2: Aesthetics and Usability in Design

  • Delve into the world of aesthetics and learn how to create visually appealing designs that captivate users.
  • Understand the principles of usability and user experience, exploring how to enhance functionality while maintaining an attractive design.
  • Hands-on exercises and projects will reinforce your understanding of how aesthetics and usability converge in successful product design.

Module 3: Tools and Methodologies for Product Design

  • Get hands-on experience with industry-standard design tools, such as Adobe Creative Suite.
  • Explore different design methodologies, including Design Thinking and Agile, to streamline the product design process.
  • Develop proficiency in prototyping and iteration, crucial skills for refining and optimizing your designs based on user feedback.

Module 4: UX/UI Design Integration

  • Gain insight into the world of User Experience (UX) and User Interface (UI) design, understanding how these elements contribute to a seamless user journey.
  • Learn to create wireframes, prototypes, and mock-ups that effectively communicate design ideas and interactions.
  • Understand the importance of collaboration between product designers and UX/UI designers for a cohesive and user-friendly end product.

Final Project: Real-world Application

  • Apply your acquired knowledge and skills to a final project that simulates a real-world product design challenge.
  • Receive feedback from instructors and peers to refine your design, emphasizing the iterative nature of the design process.

At the end of this course, you will have a solid foundation in product design, incorporating both aesthetic and functional elements, and be well-versed in the integration of UX/UI design principles to create compelling and user-friendly products. This course is where creativity meets functionality, and where your designs have the power to shape meaningful user experiences.

Weekly Schedule:

Week 1-2: Introduction to Product Design

  • Overview of product design principles
  • Understanding user-centric approaches
  • Case studies of successful product designs and history

Week 3-4: Aesthetics and Usability

  • Principles of visual aesthetics
  • Balancing aesthetics with usability
  • Hands-on exercises on creating visually appealing designs

Week 5-6: Tools and Methodologies

  • Introduction to design tools (Adobe Creative Suite, Sketch)
  • Exploring design methodologies (Design Thinking, Agile)
  • Prototyping and iteration skills

Week 7-8: UX/UI Design Integration

  • Basics of User Experience (UX) and User Interface (UI) design
  • Creating wireframes, prototypes, and mock-ups
  • Collaboration between product and UX/UI designers

Week 9-11: Final Project and Application

  • Real-world product design challenge
  • Iterative design process
  • Presentation and feedback sessions with peers and instructors


Course Project: Product Design Challenge

In the culmination of our Product Design course, you will complete an exciting final project, putting your newfound skills into action. Tasked with a real-world product design challenge, you’ll focus on the creative process, from problem identification to prototype refinement. This hands-on process will demand the application of design thinking, user-centric approaches, and collaboration with peers. Your journey will be marked by iterative design, user testing, and the integration of UX/UI principles. The final project isn’t just an assessment; it’s an opportunity to showcase your ability to create meaningful solutions, leaving you with a tangible portfolio piece that reflects your growth as a product designer.

Step 1: Project Brief

  • Define the problem or opportunity: Clearly articulate the challenge the project aims to address.
  • Set objectives: Outline specific goals and desired outcomes for the project.

Step 2: Research and User Analysis

  • Conduct market research: Analyse competitors and industry trends.
  • User personas: Develop detailed profiles of the target audience.
  • User interviews and surveys: Gather insights into user needs and preferences.

Step 3: Ideation and Concept Development

  • Brainstorming sessions: Generate a variety of ideas to solve the defined problem.
  • Concept sketching: Translate ideas into rough visual representations.
  • Team collaboration: Foster a collaborative environment for idea refinement.

Step 4: Prototyping

  • Select design tools: Choose appropriate software/tools for creating prototypes.
  • Wireframing: Develop low-fidelity representations of the product’s structure.
  • Prototyping iterations: Refine based on usability testing and feedback.

Step 5: Design Refinement

  • Incorporate feedback: Analyse user feedback and make necessary adjustments.
  • Aesthetic considerations: Enhance visual elements while maintaining usability.
  • Iterative design process: Continuously refine and optimize the design.

Step 6: User Testing

  • Conduct usability testing: Evaluate the prototype with the target audience.
  • Gather feedback: Document user reactions and suggestions for improvement.
  • Iterate based on findings: Implement necessary changes to enhance user experience.

Step 7: Final Presentation

  • Prepare a comprehensive presentation: Showcase the project journey, from problem definition to final design.
  • Highlight key features: Emphasize how the design addresses user needs.
  • Q&A session: Encourage discussion and feedback from instructors and peers.

Step 8: Reflection and Documentation

  • Reflect on the design process: Evaluate successes, challenges, and lessons learned.
  • Document the design journey: Create a comprehensive report detailing each phase.
  • Capture future recommendations: Suggest potential improvements or next steps for the project.

Through these steps, the course project provides a hands-on experience, allowing students to apply the principles learned in the course and develop a practical understanding of the product design process.

A career in product design will offer the opportunity to shape the world around you. It’s a dynamic field where innovation, problem-solving, and creativity converge.

As a product designer, you become a catalyst for positive change, addressing user needs through aesthetically pleasing and functional designs.

The constant evolution of technology and consumer demands ensures a career that is always stimulating and relevant. With the power to influence how people interact with the world, product design provides a fulfilling journey of continuous learning and impactful contributions, making it an ideal choice for those who aspire to shape the future through thoughtful and user-centric design.

The evolving landscape of technology and consumer preferences should ensure a continually stimulating and relevant career. Beyond this, product design offers diverse future options, from specializing in emerging technologies to leadership roles in design management. It’s a field that not only meets current demands but positions you at the forefront of shaping the future of design disciplines.

How is this course assessed?

Assessment in this course will be multifaceted, incorporating practical application of design principles, participation in collaborative activities, and a final project. This holistic approach ensures that your understanding of product design is not only theoretical but also demonstrated through hands-on projects, reflecting your ability to innovate, problem-solve, and create impactful designs.

Tom Noone

Tom has worked as a Resource Worker, Artist and Educator with City of Dublin Education and Training Board. Throughout this period, he has continued to develop his social art practice and community outreach through individual awards and residencies with national and international organisations (Arts Council, CREATE, Creative Ireland, Development Perspectives etc.).  This combination of teaching practice and
socially-engaged art practices has allowed Tom to engage in driving his passion for social arts, technological practice and programme development in education.

As an educator and researcher, Tom’s work has focused on major societal trends and the transformational challenges they pose for educational organisations. Tom’s passion for educational programme development has been driven by his research into the dynamics of disengaged learners. Across Tom’s work experiences as an educator, artist, and facilitator, he has been fortunate to learn and develop his analytical, teaching, management, support and communications skills.

Alongside the curriculum design, Tom utilizes continued professional development in universal design learning and Technology Enhanced Learning Mentoring Support to enhance the students experience in education. Through this work and Tom’s previous experience in education, he has developed strong interpersonal, management and organisational skills in technical, written and verbal formats. 

Tom has a 1st class honours undergraduate degree in Communications and Creative Media from Dundalk Institute of Technology and this has provided him with excellent technical skills in information and communications technologies where he has become proficient in Microsoft and Adobe suites and most importantly, where he has learned the importance of flexibility and adaptability to both changing organisational and technical demands.

Further Information

Please call the College on +353 1 416 0034 or email info@citycolleges.ie.

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