City College’s Digital Marketing and Strategy diploma offered an excellent insight into the practical aspects of marketing. The course was extremely comprehensive and covered a broad range of topics that I have been able to apply to my current role, including setting up ad campaigns, using mail out applications such as Mail Chimp as well as devising an overall digital marketing strategy that could apply to specific industries.
Grainne, our lecturer was so helpful throughout and always ensured each topic was fully understood before introducing a new one. She was also on hand to offer specific advice to the industry which each person in the class operated.
The course was overall very informative and really helped me improve my understanding of the subject in a short space of time.